B SIDES JEANS

SHOP: B SIDES JEANS

BASED: NYC

DESCRIPTION: 
B SIDES JEANS manufactures their jeans in the U.S., using denim sourced from mills in North Carolina and Georgia that are family-owned and have been selling workwear fabrics to supply stores since the 1800's! 

B SIDES JEANS appreciates wabi-sabi and making it an integral part of their jeans offering. Founders Claire Lampert and Stacy Daily had a vintage store where they started sourcing vintage denim for their shop.  B SIDES JEANS came to fruition when Claire and Stacy began integrating their vintage finds into American made denim.  

The collection consists of women and men's current production jeans in addition to reworked jeans using vintage denim.

SOCIAL RESPONSIBILITY:
Vintage, Made in USA, Women Owned, Upcycling

Denim brands are widely known for using chemical dyes.  A compelling reason to buy American made jeans is that the United States has regulations around the use and discarding of toxic chemicals.  This is not to say that U.S. workers are not exposed to toxins, but the probability is less. You will lower the probability even more if you do a little research into the brands from which you buy. B SIDE JEANS are a great option for the conscious consumer because of their use of upcycled textiles.

There is hope in the greening of jean manufacturing.  Denim companies started slowly realizing that their processes were actually killing people.  While many still ignore the facts, there are now many companies changing old ways.

While it is ultimately the responsibility of denim manufacturers, the consumer also has a critical part in this transformation.  When consumers demand change as a collective, companies often change their ways out of necessity, not necessarily by choice. The fact is that today it is possible to create the same product at the same price using more eco-friendly processes.  Consumers and brands need to be educated on the outcome of not moving to new processes.

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